The Atalanta environmental fragrance

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• News & Events

• 12 December 2018

For Allegrini a new collaboration with the world of sport

The link with the city of Bergamo is a common element, but it is not the only one. Allegrini, the historic company based in Grassobbio, and the football team Atalanta are joined by a new line of fragrances for environments.
At the origin of the collaboration are the values that both share: passion, determination and team spirit. It was therefore not difficult to find an agreement to elect it; from the collaboration with the team and the best master perfumers comes the Atalanta fragrance: olfactory notes of rose, jasmine, lilac and orange blossom.
An exclusive selection of precious essences and essential oils which, together with an innovative odour-absorbing molecule, represents a tribute to the Bergamo football team and its fans
The Atalanta fragrance comes in three branded versions: Allegrini Emozioni Italiane, a new brand of environmental fragrances recently launched by Allegrini for both professional and consumer targets.
Gradually released, in the pumped and pocket-sized format, the Atalanta fragrance will soon enter the homes, offices and environments preferred by true Atalanta fans.
The wake of the fragrance thus becomes the common thread that creates a sense of belonging and sharing: an elegant glass container bears the Atalanta logo and, together with the rattan wicker, completes the fragrance with a slow release. In the No Gas version, it neutralizes any kind of smell not only in the environment, but also on the fabrics, such as curtains, carpets, carpets and sponges. In the mini format, the fragrance becomes ready-to-wear and is ideal to carry in your car and bag.
For a few days now, the complete line has been available at the Atalanta Store in via Tiraboschi, 89 in Bergamo, but from today it can be easily purchased from home on the website www.allegriniemozioniitaliane.com.
Only for the first 50 who will be able to grab it, a special limited edition Gift Box has already arrived in the store: exclusively you will find the kit Lento Rilascio (Atalanta fragrance, glass container with logo in metallic silver and rattan sticks) in a precious soft touch box, to be kept as a box of memories.
Many unmissable gift ideas to be found this Christmas under the tree.